About Us

Welcome to HEIlo!

We get it—the joy of family moments, mixed with the overwhelm of finding just the right essentials. The long hours of searching, the constant balancing act between style, safety, and practicality—it’s not always easy. 

As two first-time moms from Singapore and Korea, we’ve been there too.
That’s why we created HEIlo: not just another brand, but a trusted partner in your family’s journey.

Who we are

Made with Care, Curated with Love 
At HEIlo, we’re passionate about curating thoughtfully sourced high-quality family essentials. Every piece reflects the level of detail and craftsmanship that families deserve—built to last and designed to bring joy into your home.

Built for Families
We understand the everyday demands of parenting and the 
countless choices that come with it. That’s why everything we offer is designed to make life easier. With user-friendly features and premium materials, our collection blends practicality with style—so you can focus more on the moments that matter.

The Little Details Matter
It’s the little things that make a big difference—the 
perfect softness, beautifully thought-out qualities, and the meaningful stories behind each item.
We believe every detail counts, and we make sure it’s done right.


HEIlo is our warm hello to your family


A promise that when you choose us, you’re choosing:
Quality you can trust: no shortcuts, just the best
Designs that make life easier: because parenting should be simple
A sense of warmth and care that feels just like home